If you participated in the Data Science for all seminar Telling Your Data Story Using Tableau, you may find some of the talks from the Outlier conference inspiring. In the seminar, one of the references we recommend is a paper from Tableau on Visual Analysis Best Practices – particularly pages 7-13 which match chart types with the type data story you are trying to tell. One of the Outlier presentations that was interesting was, This should have Been a Bar Chart by Robert Kosara of Tableau.
You can find the index of all 71 videos from the conference at the You Tube page for the Outlier 2022 conference.