Timothy Hendrick is an associate professor of advertising in the School of Journalism and Mass Communications at the College of Humanities and the Arts. Hendrick has two decades of professional experience in the advertising industry, including the tech sector. He has managed and implemented corporate branding and positioning initiatives, integrated media campaigns, and promotions and co-marketing programs at the local, national and international levels. He has received numerous awards for his creative and strategic thinking. He holds a master’s in communications from Brigham Young University.