SRI Office

"Innovation and the Digital Generation" will be held June 16 at SRI International in Menlo Park.

Media Contact:
Professor Stephen Kwan, 408-924-3514, stephen.kwan@sjsu.edu

SAN JOSE, CA — The San Jose State University Lucas Graduate School of Business will hold its first Global Innovation Forum in partnership with IBM and SRI International on June 16 at the International Building of SRI International, Menlo Park, from 7:45 a.m. to 5:30 p.m. The theme of the conference will be on “Innovation and the Digital Generation.” The event will feature four panels of speakers discussing opportunities and challenges presented by the Digital Generation in affecting companies’ ability to innovate quickly and efficiently.

The keynote speaker will be Dr. Carl Wieman, Nobel Laureate in Physics. Dr. Wieman is associate director of science in the Office of Science and Technology Policy at the White House. There will be speakers from Silicon Valley institutions and enterprises including San Jose State University, Stanford University, UC Santa Cruz, Singularity University, IBM, SRI International, IDEO, Microsoft, HP, Google and Apple.

The first panel, “Understanding the Digital Generation”, will define and illustrate the characteristics of the digital generation. The second panel, “Harnessing their Innovative Power at Work”, will discuss how the innovation process can be adapted to fit the needs and skills of the digital generation in order to access their creative potential. The third panel, “Cultivating their Innovative Potential in the Classroom”, will examine how universities and teaching institutions can effectively teach creativity and innovation to students and employees. The final panel, “Voices from the Digital Generation” will provide opportunities for some of these young people to discuss their needs, values, aspirations, and insights with relation to innovation in today’s work place.

These panels will provide insight on how to foster positive relationships with the digital generation to executives and managers involved in the innovation process, entrepreneurs and business owners, and academics involved in teaching innovation and entrepreneurship. This conference will also encourage discussions among panelists, speakers, and attendees as they identify critical issues, share best practices, and launch future research.

More information can be found at the conference website.